Stand-up pouches used for slow-cooked foods
Asda’s Butcher’s Selection new premium slow-cooked meal range, made by Kerry Foods at its Attleborough site, comes in stand-up pouches supplied by FFP.
There were four designs in the initial launch, each feeding a family of four and based on a range of proteins chicken, lamb and pork each recipe designed to slow-cook for up to eight hours.
The stand-up bags include everything required. The consumer just empties the contents into a slow cooker, adds a little water and then switches the cooker on.
FFP reverse printed a polyethylene terephthalate/crystalline polypropylene laminate in eight colours, using a W&H Miraflex AM press and then converted the film to a K-seal pouch before supply.
“All our [new product development] NPD team are chefs and our focus is on producing really top quality recipes,” says Sam Reader, Kerry’s NPD manager. “Working with FFP, we have been really pleased with the packaging and the impact we have achieved on Asda’s shelves.”
Cutting Edge Issue 16- Our Members Only Monthly Magazine is out now! Link to view and subscribe to below. https://t.co/VsyzjkYgAtFollow
The results are now in for the All Ireland BBQ Butchery Championship 2019, Congratulations to all Winners and to th… https://t.co/M17NxxJgdFFollow
Great day at All Ireland BBQ competition. Thanks to our judges Liam Mcevoy, Rhonda Montgomery and our sponsor Leste… https://t.co/qfX07dHfbuFollow
BEI Members, we have an additional category in our competition this year: Ribeye category. Apologies for mising thi… https://t.co/lykfpwiJtrFollow