“All Ireland Butchery Excellence Scheme will create, support and validate an inter collaborative community of butchers across the island of Ireland who have a food sourcing and retailing support scheme that is based on unparalleled expertise, recognised training and auditing with true business integrity.
The All Ireland Butchery Excellence Scheme, will deliver real value to members by raising standards for consumers whilst simultaneously driving footfall to our members, therefore increasing customer spend.
The scheme will encourage and harvest support for the local butcher in Ireland through marketing initiatives both regional, national and international.
The All Ireland Butchery Excellence Scheme will become the representative body for all butchers and meat traders on the island of Ireland and will influence key stakeholders to recognise butchery as a true vocational craft”.
Provenance of Meats Used e.g. Market traceability, Tell the Butcher story from Farm to Fork, Farm Quality Assurance, breeds of cattle or animals used, origins of meats used. The customer wants to know your story and where their meat has come from. We can help you to market different ways to achieve this.
Talk about your breeds in the name of your foods, use local farmers for publicity and use photographs and names of people to encourage sales
Increase your marketing skills through use of social media, pictograms, signage, presentations and taking part in events e.g. Butchery Excellence Competitions.
Provide the customer with more choice with providing convenience foods – provide ready meals and retail packs that can be cooked in the oven and microwave – make the cooking experience easier for the housewive.
Give value for money – run meat sales, discounts and special offers on occasion
Interact with your customers – taste your own products, give your customers samples, explain to your customer how to cook your products and give them ideas and recipes
Provide enough product in your shop to entice the customer to complete the whole shop in your shop, without them having to go elsewhere
Ensure the customer you are providing their meal in the safest way possible and have the highest hygiene standards in place – the branding of our scheme will portray this message to the public and will show ‘Excellence’ in Butchery.
Keep you up to date with legislation, HACCP, Food Labelling and Food Nutritional requirements.
Act as your voice in industry to be heard when needed and to help prices within the butchery trade by having associates on board who give members discounts, run promotions and keep prices the same for all of our members to help their profit margins.
Be willing to listen to advice and incorporate change – our markets are evolving continuously and we must give the customer what they want and that is the following: Convenience, Value for money, Quality, Flavour, Innovation, Choice
What can the scheme do for you as a butcher?
Today’s butchers are faced with huge levels of legislation to adhere therefore the ‘Butchery Excellence Scheme’ has been developed to simplfy processes and to ‘take the pain out of paperwork!’
Our ethos is to create a community of butchers on the Island of Ireland in a 32 County context. Using the historic regional & provincial hubs of Ulster, Munster Leinster and Connacht as well as a new Metropolitain Province termed Dublin City Province (GDA).
As butchers, we all face similar challenges and the value of the Butchery Excellence Scheme is in supporting members through education, innovation and expertise, and in responding to challenges together, as a community.
Today’s butchers are faced with huge levels of legislation to adhere to, therefore the ‘Butchery Excellence Scheme’ exists and has been developed to simplify processes and to ‘take the pain out of paperwork, whilst making your business decisions easier through focused and efficient support.
"We at Larmer's Butchers have found the expertise at Montgomery Food Consultancy second to none as we prepared for the new regulations in labelling and HACCP. They provided invaluable training and resource packs which eased the day to day running of our paperwork. They were available at all times to answer queries and offered great support. We would have no hesitation in recommending their services."
Larmer’s Butcher’s, Newbliss
"In the short time we have been a member of BES we couldn't in a million years expected to have achieved what we have . Ulster BBQ Champion , Butcher shop of the year , Champion of Champions and numerous other certificates ! We have definitely raised our game to achieve this all , so yes , I would say BES have met all our expectations, and more .... Thank you
Clayton Moore M&W Farm Meats
"The work and effort that the Butchery Excellence Scheme put into things is second to none and they are a wealth of knowledge.